How to use AI to make your website better and save money

As a small business owner, you’re busy. You juggle everything: finding clients, delivering products or services, and keeping your business running. That’s why AI and Eazyclick are here to help. They save you time, money, and stress while helping you build a strong online presence.

Here are the main benefits:

1. Save time: Let AI handle tasks like writing content or researching your audience. Eazyclick puts it all together for you quickly, so you can focus on your business.
2. Save money : Hiring photographers, writers, and web designers is expensive. With AI, you can create content for under €100, and Eazyclick helps you build a website without the high cost of a digital agency.
3.Understand your market : AI tools analyse lots of data to help you understand your customers and make smarter decisions. Just double-check the results for accuracy, as AI uses public online information that might not always be perfect.

Here are four simple ways AI tools can help you build an affordable, professional website.

Before building your site, you need to know your audience. AI tools like ChatGPT can help.

Example: If you’re a photographer, you could ask ChatGPT, “Who are the main types of clients looking for event photographers?”
AI can also analyze data you already have. For example, you can take data from Google Analytics, upload it, and ask ChatGPT questions like, “What pages are most popular with my visitors?”

To make the most of this step, think about:

1. Who your website is for (your target audience).
2. What products or services you’re offering.
3. What makes you different from competitors.

This information ensures your website speaks directly to the right customers.

A strong brand helps people remember you. AI tools can make branding easier.

Business name: Tools like ChatGPT can suggest names. Example: Ask for “unique names for yoga classes in big cities for busy workers.”
Color schemes: Tools like MuzliAI or Coolors can suggest colors that look good together and match your style.

While professional agencies are great, AI is a smart and budget-friendly solution if you’re just starting.

Writing website content is time-consuming. Tools like ChatGPT or Jasper can write text for you, including:

Page descriptions (e.g., “About us” pages).
Product details.
Call-to-action buttons (like “Book now” or “Get started”).

Tip: Be clear with what you want. For example: “Write a landing page for a website offering interior design for restaurants. Keep it under 100 words.”

You’ll need to tweak the text to match your voice, but AI gives you a solid starting point.

Your website needs great images to make a good first impression. Instead of using the same free stock photos as everyone else, you can use AI image tools like Midjourney.

AI can create custom images based on your instructions. For example: “A modern office with people working on laptops.”
Some tools also improve your existing photos by making them sharper or removing backgrounds.

Keep in mind:

AI tools sometimes struggle with small details, like human hands. Always check the results. If you need truly unique images for branding, hiring a photographer is still a great option.

Here’s a quick list of easy-to-use AI tools:

For research: ChatGPT, Claude.
For writing: CopyAI, Jasper.
For branding: ChatGPT (for names), MuzliAI (for colors), FontJoy (for fonts).
For images: Midjourney.

With Eazyclick, you don’t need to worry about designing or building your website. Our team takes care of everything, ensuring your site looks professional and works perfectly. You can focus on your business while we bring your vision to life.

So why wait? With AI tools and Eazyclick, you can have a professional, affordable website faster than ever.